Cakebread Cellars
Benziger Family Winery
J Wines
Clos du Val
Fess Parker winery
Charles Krug
Gloria Ferrer Vineyard & Caves
Chateau Montelena
Domaine Carneros
Foley Estates Winery
Joseph Phelps Winery
Domaine Chandon
Francis Ford Coppola WInery
Jordan Winery
Duckhorn Vineyards
Kunde Family Estate

Why Success Strategies?

We coach women and men to find their voices!

“We have been sending employees to Lynda Paulson’s public speaking courses for over 25 years. In every case, I see a marked improvement in the confidence, delivery and style of the individual’s public speaking skills. Shy people learn to become more engaging and self assured, and the more gregarious types hone their presentation style so they are more professional and effective overall. I personally have benefited from Lynda’s training on several occasions, and am forever grateful for the tools she has given me. Her classes are fun, dynamic and life changing. I would highly recommend Success Strategies to any organization looking to improve the effectiveness of their team.”
Kim Stare Wallace, President, Dry Creek Vineyard, CA

Lynda Paulson, CEO

Lynda R. Paulson has been a renowned public speaking and communication skills coach for more than 30 years. Her coaching techniques have been crafted over decades working with clients such as AT&T, American Express, Anheuser Busch, Kodak (Sweden), The Gap, Getty Fuel, Disney Corporation, Marshall Fields department store, Ferrostaal Metals (Germany), and over 600 wineries in California, Oregon, Washington, New York, Canada and Europe.

In addition to her coaching and speaking engagements, Paulson has published many articles on sales, customer service, people management, and team building. Her published books include Success Strategies for Retail Selling, The Executive Persuader: How to Be a Powerful Speaker, and the soon-to-be-released, Romancing the Grape, Relationship Selling for Hospitality Professionals.

Paulson’s success in business, and well as her sensitivity to the needs of people in their business lives, has brought her widespread recognition. She custom designs varied formats of communication and presentation workshops for private companies. Highly participatory, the popular, in-house and public workshops include discovery of communication strengths, honing media skills, building poise and confidence, and delivering clear, on-target messages.

View recent Forbes article on Lynda Paulson’s training: “A Wine Sales Trainer Pits Her Views Against Digital Marketing”

Coaching Style

Unlike any other coach or trainer, Lynda Paulson engages with each participant throughout the class in a manner that resonates and aids each student at his or her comfort and skill level. Lynda maintains an intimate, non-intimidating class environment. Some of her unique workshop features include:

  • A supportive, very personalized workshop
  • Focused attention on individual strengths and weaknesses
  • Experimentation and practice throughout the class
  • Videotaping participants multiple times (ESE classes only) to aid in accelerating skill improvement
  • Critique, evaluation and review by the coach and peers
  • An abundant “take-home” package of materials and resources
  • Follow-up for important presentations after workshops
  • Options to enhance training with onsite and phone mystery shopping, website shopping and more
Lynda Paulson

Client Feedback

Lynda is absolutely one of the best coaches out there. She creates a supportive and collaborative environment that put us all at ease. This was one of the best investments I have made in my career.

Laura Levy, MA, CPT, Vice President, Global Learning Systems, Mylan Pharmaceuticals

Lynda’s coaching provided the basics to launch my business success. I learned how to connect and get the audience involved with my message.

Robin Lail, Owner, Lail Vineyards

We’d read you were good, but in no way were we prepared for the dynamic workshop we experienced. Your rave reviews started during the first break and two weeks after, the Foundation is still receiving calls. Our members have reported excellent results.

Karyl Hammond, New York Grape & Wine Foundation

I wish I’d had it years ago! Mandatory for anyone who communicates for a living.

Stephen R. Covey, Author of The Seven Habits of Highly Effective People

Your workshop was an unqualified success…sales and wine club conversion are high. If only we we had done it sooner! Thanks for teaching us that ‘facts tell, stories sell.

John Morris, Tasting Room Manager, Tablas Creek Vineyard

I am happy to report that we doubled our wine club sign up goal after the workshop. We are off to a great start!

Nicole Pattalochi, Director of Hospitality, Archery Summit Winery
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Please call if you have any questions 775.530.6119

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